Case Study 2

Case Study 2

Case Study 2

Pulse

UX Design ⸱ UI Design ⸱ Branding

Project Overview

Cardiovascular disease affects a significant portion of the U.S. population, often unknowingly. The Pulse empowers users to monitor their clinically accurate, advanced arterial measurements conveniently at home. It provides personalized classifications based on age and gender, delivering tailored health insights. The device's display is also customizable to meet individual user preferences.

Team: Collaborated with developers, POs, PM, and QAs

Tools: Adobe XD, Illustrator

User Flows

Beyond simply interpreting data and tracking trends, this app is intentionally designed to provide holistic heart health support. It empowers users not only with clear insights into their advanced arterial metrics but also with the knowledge and tools to make meaningful lifestyle changes through engaging educational content and guided programs. Key user flows include the seamless daily synchronization and review of readings and trends, alongside intuitive access to articles, videos, and structured programs.

Initial Ideation

The initial ideation process was with basic business needs in mind. Later on a device was picked to white label which came with restrictions such as screen resolution and device memory.

Design System

The design system for the Pulse screens was built around ATCOR’s clinical branding, ensuring consistency with their existing visual identity.

Final Designs

Dual Blood Pressure Reading

Two step blood pressure reading.

Customizable Screens

Using the CONNEQT app, you can choose how your result screens appear on your Pulse.

Dark vs. Light Mode

Choose between dark and light mode.

Key Takeaways

Challenges

The Pulse was built on a pre-existing device, which meant we had to work within the constraints of its internal components. While integrating our technology and developing our own version of the device, we collaborated closely with the original manufacturer—an experience that came with its own set of challenges.

One of the biggest hurdles was navigating manufacturing roadblocks, from supply chain delays to strict production timelines. On top of that, we had to submit the device for FDA approval, which was an entirely new process for me and added another layer of complexity to the project.

Lessons Learned

This was my first time designing screens for a blood pressure monitor while also working closely with a hardware manufacturer. The experience taught me how to balance design aspirations with real-world technical limitations, ensuring that the final product was not only user-friendly but also manufacturable.

Between device constraints, manufacturing roadblocks, and regulatory requirements, this project reinforced the importance of adaptability and cross-functional collaboration—essential skills when working on medical devices.

©2025 Rebecca Davis. All Rights Reserved.

©2025 Rebecca Davis. All Rights Reserved.

©2025 Rebecca Davis. All Rights Reserved.